AVAILABLE AT MORE THAN 1200 OUTLETS NATIONWIDE
COMMUNITY TESTING
Trusted by Communities. Proven in Everyday Life.
A 6-month real-world community implementation study conducted at Klinik Kesihatan Seksyen 7, Shah Alam evaluated the effectiveness of Primera Rice (UKMRC-9) among 60 Malaysian adults with Type 2 Diabetes following completion of the randomized clinical trial (RCT). The study demonstrated a clinically meaningful and sustained reduction in HbA1c of 0.58% at 3 months and 0.57% at 6 months, confirming that the glycaemic benefits observed in the clinical trial were maintained in routine community practice. Participants also showed trends towards reductions in body weight and waist circumference, with greater improvements observed among individuals with poorer baseline glycaemic control. High daily acceptance and adherence further support the practicality of incorporating Primera Rice as a sustainable dietary intervention for long-term diabetes management in real-world healthcare settings.
Clinical Trial
Backed by Science. Supported by Clinical Evidence.
A 6-month real-world community implementation study conducted at Klinik Kesihatan Seksyen 7, Shah Alam evaluated the effectiveness of Primera Rice (UKMRC-9) among 60 Malaysian adults with Type 2 Diabetes following completion of the randomized clinical trial (RCT). The study demonstrated a clinically meaningful and sustained reduction in HbA1c of 0.58% at 3 months and 0.57% at 6 months, confirming that the glycaemic benefits observed in the clinical trial were maintained in routine community practice. Participants also showed trends towards reductions in body weight and waist circumference, with greater improvements observed among individuals with poorer baseline glycaemic control. High daily acceptance and adherence further support the practicality of incorporating Primera Rice as a sustainable dietary intervention for long-term diabetes management in real-world healthcare settings.
OUR PRODUCTS
We are proud that our red rice is farmed in Malaysia for greater accessibility, affordability and more importantly reduce carbon footprint for a better world.
PRIMERA RED RICE
Primera Red rice has a nutty flavour and high nutritional value. It delivers an antioxidant punch of almost 10 times more than brown rice. Primera ensures gluten-free, natural whole grain goodness for health-conscious consumers. Full of natural whole grain goodness for those who appreciate the finest rice quality.
The benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Available in 250g, 500g, 1kg, 2kg, and 5kg.
Primera Red Rice 5kg
- Net Weight: 5kg
- Packaging Type: Vacuum Packed
- Shelf Life: 2 years
The Benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Do you know? Red Rice grain gets its red colour from its rich content of anthocyanins.
Purchase
Primera Red Rice 2kg
- Net Weight: 2kg
- Packaging Type: Vacuum Packed
- Shelf Life: 2 years
The Benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Do you know? Red Rice grain gets its red colour from its rich content of anthocyanins.
Purchase
Primera Red Rice 1kg
- Net Weight: 1kg
- Packaging Type: Vacuum Packed
- Shelf Life: 2 years
The Benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Do you know? Red Rice grain gets its red colour from its rich content of anthocyanins.
Purchase
Primera Red Rice 500g
- Net Weight: 500g
- Packaging Type: Vacuum Packed
- Shelf Life: 2 years
The Benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Do you know? Red Rice grain gets its red colour from its rich content of anthocyanins.
Purchase
Primera Red Rice 250g
- Net Weight: 250g
- Packaging Type: Vacuum Packed
- Shelf Life: 2 years
The Benefits:
Low Glycemic Index (GI): 46
High In Antioxidants
Gluten FREE
Feeling Satiated
Healthier than White Rice
Do you know? Red Rice grain gets its red colour from its rich content of anthocyanins.
Purchase
Low GI
Did we get your attention? While low Glycemic Index is one of our strong suite, there are more to it in our red rice and why they matter.
Low Glycemic Index (GI) : 46
Primera® Red Rice, known as UKMRC9, has a low glycaemic index value (41-48%) which helps to lower and stabilize your after-meal blood glucose level.
Low-GI foods have a GI score of less than 55. They contain carbohydrates that take longer for the body to digest than high-GI foods. Low-GI foods cause blood sugar levels to rise more slowly than moderate- or high-GI foods.
High antioxidants & rich in fiber
The anthocyanins in Primera® which give red colour to the rice serve as good source of antioxidants (78 mg/100 g rice).
Antioxidants are substances that may protect your cells from free radicals, which may play a role in heart disease, cancer, and other diseases. Free radicals are molecules that are produced when your body breaks down food or when you are exposed to tobacco smoke or radiation.
Eating fiber-rich rice makes you feel satiated and not hungry fast.
Help reduce stress and anxiety
Sprouted Primera Rice is rich in γ-aminobutyric acid (GABA) (411 μg g–1). When GABA attaches to a protein in your brain known as a GABA receptor, it produces a calming effect. This can help with feelings of anxiety, stress, and fear.
High in Zinc
Zinc, a nutrient found throughout your body, helps your immune system and metabolism function. Zinc is also important to wound healing and your sense of taste and smell. With a varied diet, your body usually gets enough zinc. The value of zinc is 2.8mg/100g.
OUR TRACTION
We strive to make available the best product with the best technology through as many channels as possible to reach our valued healthy consumers.
OUR DISCOVERY
Should be shared for all to benefit from
SNAPSHOT OF OUR EVENTS
SMELLS GOOD!
Have you tried these appetizing recipes? They are delicious as they look! Did we mention it’s very healthy too? Click to view full recipe of each menu.
Nasi Ulam Primera by Chef Wan
Ingredients:
- 2 cups Primera Red Rice
- 5 cups coconut milk
- 2 stalks lemon grass smashed
- 3 pieces kaffir lime leaves
- 1 pieces bay leaf
- Salt
Red Rice Cheese
Ingredients
- 1 Cup of Primera Red Rice
- ¼ Teaspoon of Black Pepper
- ½ Teaspoon of Onion Powder
- 1 Can of Cream of Chicken
- 1 Cup of Shredded Cheddar Cheese
- 2 Cups of Broccoli
- 360 Millilitres of Chicken Broth
- Cheddar Cheese, for Topping
Teochew Fish Porridge in Red
Ingredients:
- 2 Cups of Primera Red Rice
Fish Marinate
- 500 Gram of Fish Fillet
- 1 Tablespoon Soy Sauce
- 1/2 Teaspoon Sesame Oil
Fish Porridge
- 2 Liters of Water
- 1 Tablespoon of Chicken Stock
- ½ Tablespoon of Cooking Oil
- ¼ Teaspoon of Black Pepper
Garnish
- Ginger
- Pickled Vegetable
Frequently Ask Question (FAQ)
Primera Rice is a low glycemic index (GI) red rice developed through Malaysian research. It is suitable for hospitals, healthcare institutions, central kitchens, and food service operators seeking healthier meal options.
Primera Rice has a GI value of 46, making it a low GI rice that helps support better post-meal blood glucose management as part of a balanced diet.
Yes. Primera Rice can be incorporated into meal plans for people with diabetes and individuals seeking healthier carbohydrate choices. Portion sizes and dietary recommendations should be determined by healthcare professionals.
Yes. Primera Rice has undergone a 24-week clinical evaluation involving individuals with Type 2 diabetes, demonstrating improvements in glycaemic control and metabolic parameters when consumed as part of a healthy lifestyle.
Primera Rice is:
- A whole grain rice
- Rich in natural anthocyanin antioxidants
- High in resistant starch
- A source of dietary fibre
Non-GMO
Yes. Primera Rice is Halal certified and suitable for use in hospitals, healthcare institutions and food service operations requiring Halal compliance.
Yes. The following documents can be provided upon request:
- Halal Certificate
- Certificate of Analysis (COA)
Product Specifications
Recommended cooking ratio:
- 1 cup rice : 2.5 cups water
- For softer texture, increase water to 3–4 cups
Suitable for household and commercial rice cookers, as well as combi ovens, with adjustable water ratios to achieve the desired texture.
Yes. Primera Rice has a softer texture and better eating quality compared with many conventional brown rice varieties, making it suitable for everyday meals.
Yes. Primera Rice is suitable for:
- Hospitals
- Central kitchens
- Nursing homes
- Catering services
- Hotels, restaurants and cafés (HORECA)
For hospitals and institutional customers, Primera Rice is supplied in 5 kg packs, suitable for large-scale meal preparation and inventory management.
Vacuum-packed Primera Rice has a shelf life of up to 24 months. Once the packaging is open, best to store in airtight container in a cool and dry environment.
Yes. Primera Rice benefits from a locally integrated supply chain, ensuring consistent availability for hospitals and institutional customers while supporting sustainability initiatives and reducing carbon footprint associated with long-distance imports.
Yes. Primera Rice may be incorporated into meal plans for:
- People with diabetes
- Weight management programmes
- Healthy ageing programmes
- General metabolic health
Dietary recommendations and portion sizes should always be determined by healthcare professionals according to patient’s individual needs.
Yes. Hospitals, central kitchens and institutional customers are welcome to contact us for:
- Product samples
- Quotations
- Technical documents (COA, Halal Certificate)
- Product presentations
Collaboration discussions
Primera Rice is produced from a single rice variety (UKMRC-9), enabling better control over quality, cooking characteristics and nutritional consistency.
Some brown rice products in the market may contain blends of different rice varieties, which can result in variations in grain appearance, texture and cooking performance between batches.
The single-variety approach allows Primera Rice to provide:
- Consistent grain quality and appearance
- Uniform cooking performance
- Better traceability throughout the supply chain
- Reliable product specifications for hospitals and institutional customers
- Greater consistency in taste and texture
This level of consistency is especially important for hospitals, central kitchens and food service operators that require standardized meal preparation and dependable product quality.
Yes. Primera Rice is Non-GMO and is developed through conventional plant breeding methods, without the use of genetic modification.
Primera Rice is produced from a single rice variety (UKMRC-9), ensuring consistent quality, traceability and reliable product specifications. Its Non-GMO status makes it suitable for hospitals, healthcare institutions and consumers seeking naturally developed whole-grain rice.
Key benefits:
- Non-GMO
- Whole grain red rice
- Single variety (UKMRC-9) for consistent quality
- Better traceability throughout the supply chain
Suitable for healthcare and institutional food service applications
CONTACT US
For any enquiry, drop us a message.
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